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Trend Alerts

Configure intelligent alerts to be notified when significant trends emerge, existing trends shift, or thresholds are breached.

Trend Alerts Overview#

Trend Alerts ensure you never miss important market signals. Rather than constantly monitoring dashboards, configure alerts to notify you when something significant happens. Alerts are AI-powered to minimize noise and surface only the signals that matter to your organization.

Effective alerting is about balance: too many alerts cause fatigue and get ignored, too few mean missing important developments. Trend Analysis uses intelligent thresholds and AI filtering to find the right balance for each user.

Alert Types#

Trend Analysis supports several alert types, each designed for different monitoring needs:

New Trend Alerts

Notification when a previously undetected trend emerges in your monitored topics.

Velocity Alerts

Triggered when an existing trend accelerates or decelerates significantly.

Threshold Alerts

Notification when trend metrics cross defined thresholds (volume, sentiment, etc.).

Mention Alerts

Instant notification when specific entities (companies, products, people) are mentioned.

Breaking News Alerts

High-priority alerts for major developments from credible news sources.

Digest Alerts

Scheduled summaries of trend activity (daily, weekly) instead of real-time notifications.

Configuring Alerts#

Set up alerts for any of your trend scans:

1

Navigate to Alert Settings

Go to Trend Analysis > Alerts or click "Configure Alerts" on any scan.
2

Select alert type

Choose from new trend, velocity, threshold, mention, or breaking news alerts.
3

Define triggers

Specify what conditions should trigger the alert.
4

Set thresholds

Configure sensitivity levels (Critical, High, Medium, Low).
5

Choose delivery channels

Select how you want to receive alerts (email, in-app, webhook, etc.).
6

Test and activate

Send a test alert to verify configuration, then activate.

Alert Triggers#

Define specific conditions that should trigger alerts:

Trigger TypeConditionExample
New TrendPreviously unseen topic gains tractionNew competitor product detected
Volume SpikeMentions increase by X% in timeframe200% increase in 24 hours
Sentiment ShiftSentiment changes from positive to negative (or vice versa)Competitor sentiment drops below -0.3
Source SpreadTrend appears in X new source typesTopic now in news, social, and research
Geographic ExpansionTrend appears in new regionsInitially Asia, now detected in Europe
Influencer MentionKey account or publication mentions topicTechCrunch article published

Alert Thresholds#

Control alert sensitivity with threshold levels:

ThresholdDescriptionVolumeVelocity
CriticalMajor developments requiring immediate attention500%+ spike10x normal rate
HighSignificant trends worth prompt review200-500% spike5-10x normal rate
MediumNotable activity for awareness100-200% spike2-5x normal rate
LowAny detected change50-100% spike1.5-2x normal rate

Delivery Channels#

Choose how and where you receive alerts:

Email

Receive alerts directly in your inbox. Supports immediate delivery or batched digests.

In-App Notifications

Real-time notifications in the PromptReports interface with badge counts.

Mobile Push

Push notifications to iOS and Android devices via our mobile app.

Slack

Send alerts to Slack channels for team visibility and discussion.

Webhooks

POST alerts to custom endpoints for integration with your systems.

Microsoft Teams

Deliver alerts to Teams channels with rich formatting.

Configure multiple channels per alert type with different priorities:

Example: Multi-Channel Alert Configuration
json
{
  "alertName": "Competitor Product Launches",
  "channels": [
    {
      "type": "email",
      "priority": ["critical", "high"],
      "recipients": ["team@company.com"],
      "format": "detailed"
    },
    {
      "type": "slack",
      "priority": ["critical", "high", "medium"],
      "channel": "#competitive-intel",
      "format": "summary"
    },
    {
      "type": "in-app",
      "priority": ["all"],
      "format": "badge"
    },
    {
      "type": "webhook",
      "priority": ["critical"],
      "url": "https://api.company.com/alerts",
      "format": "full"
    }
  ]
}

Alert Management#

Manage your alerts effectively to maintain signal quality:

Mute/Snooze

Temporarily disable alerts for a scan during known high-activity periods.

Refine Filters

Add exclusions to reduce false positives based on alert history.

Alert Analytics

Review alert frequency, accuracy, and engagement to optimize settings.

Quiet Hours

Set time windows when non-critical alerts are held for later delivery.

Alert feedback improves future relevance:

  • Mark as Relevant: Confirm the alert was valuable to improve AI scoring
  • Mark as Noise: Flag irrelevant alerts to reduce similar future notifications
  • Adjust Threshold: Quick links to modify the triggering threshold
  • Create Exclusion: Add automatic filters based on the noise pattern

Team Alerts#

For teams and organizations, coordinate alert distribution:

FeatureDescriptionUse Case
Alert RoutingDifferent team members receive different alertsSales sees competitor pricing, Product sees feature launches
Escalation PathsCritical alerts escalate if not acknowledgedEnsure urgent items are never missed
On-Call RotationRoute alerts based on scheduleWeekend coverage without overwhelming one person
Team DigestsCombined summary for team reviewDaily standup trend briefing
Alert AssignmentsAssign alerts for follow-up actionTrack who is investigating each trend

Integrations#

Connect trend alerts to your existing workflows:

Slack Integration

Alerts post to channels with interactive buttons for quick actions.

Microsoft Teams

Rich card formatting with links to trend details.

Custom Webhooks

JSON payloads for integration with any system.

Zapier

Connect to 5000+ apps through Zapier workflows.

Webhook payload example:

Webhook Payload
json
{
  "alertId": "alert_abc123",
  "type": "new_trend",
  "priority": "high",
  "timestamp": "2024-01-15T14:30:00Z",
  "trend": {
    "id": "trend_xyz789",
    "title": "AI-Powered Drug Discovery Acceleration",
    "summary": "Multiple pharma companies announcing AI partnerships...",
    "score": 87,
    "velocity": 3.2,
    "sentiment": 0.65,
    "sources": ["news", "research", "social"],
    "topMentions": [
      {"source": "Reuters", "title": "Pfizer expands AI partnership"},
      {"source": "Nature", "title": "ML models predict drug interactions"}
    ]
  },
  "scan": {
    "id": "scan_def456",
    "name": "Pharma Innovation Trends"
  },
  "links": {
    "dashboard": "https://app.promptreports.ai/trends/xyz789",
    "manage": "https://app.promptreports.ai/alerts/abc123"
  }
}

Best Practices#

PracticeRationaleImplementation
Start with high thresholdsAvoid early alert fatigueBegin at Critical/High, lower gradually
Use digests for non-urgent topicsBatch similar alerts togetherDaily digest for general awareness scans
Reserve real-time for critical itemsImmediate alerts should be rareOnly competitor moves, crisis signals
Review alert analytics monthlyIdentify noise patternsCheck which alerts get dismissed quickly
Set quiet hoursRespect work-life boundariesNo non-critical alerts 8pm-8am
Provide feedbackImprove AI accuracyRate alert relevance when possible
Use team routingRight alert to right personRoute by topic expertise

Signs your alerts need adjustment:

  • Alert fatigue: You're dismissing most alerts without reading - raise thresholds
  • Missing important trends: You discover trends late - lower thresholds or add keywords
  • Too many false positives: Irrelevant alerts - add exclusions or refine keywords
  • Uneven distribution: Some scans overwhelming, others silent - rebalance configuration
  • Delayed awareness: Alerts arriving after you already know - switch to real-time for critical topics