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Strategic Compass Overview

Navigate your competitive landscape with AI-powered strategic intelligence. Monitor competitors, analyze markets, and identify opportunities before they become obvious.

What is Strategic Compass?#

Strategic Compass is PromptReports' competitive and market intelligence module. It provides a unified view of your competitive ecosystem, combining automated monitoring with AI-powered analysis to help you make strategic decisions with confidence.

Unlike point-in-time research reports, Strategic Compass continuously monitors your competitive landscape, alerting you to significant changes and emerging threats or opportunities. Think of it as having a dedicated intelligence team working around the clock.

Key Capabilities#

Strategic Compass offers a complete suite of competitive intelligence tools:

Competitor Monitoring

Track competitor activities, product launches, and strategic moves in real-time.

Market Analysis

Understand market dynamics, sizing, segmentation, and growth trajectories.

Innovation Tracking

Monitor patents, R&D investments, and emerging technologies in your space.

Trend Detection

Identify emerging trends before they become mainstream opportunities.

Geographic Expansion

Track international expansion signals and market entry strategies.

Talent Intelligence

Analyze hiring patterns, team composition, and leadership changes.

Analysis Types#

Strategic Compass supports multiple types of competitive and market analysis:

Analysis TypeFocusKey Outputs
Competitive AnalysisDirect and indirect competitorsCompetitor profiles, battlecards, SWOT analysis
Market AnalysisMarket size, segments, and dynamicsTAM/SAM/SOM, growth rates, segment analysis
Ecosystem MappingPartners, suppliers, and value chainEcosystem visualization, partnership signals
Innovation ScanningTechnology trends and R&D activityPatent analysis, technology roadmaps
Win/Loss AnalysisCompetitive deals and positioningWin rates, competitive displacement patterns
Strategic SignalsExecutive moves, M&A, and fundingEarly warning alerts, opportunity flags

Dashboard Overview#

The Strategic Compass dashboard provides a single pane of glass for all your competitive intelligence needs:

1

Intelligence Feed

Real-time stream of competitive signals, filtered by relevance and priority. Configure alerts for high-priority events.
2

Competitor Grid

Visual comparison matrix showing how you stack up against competitors across key dimensions.
3

Market Heatmap

Geographic and segment visualization showing market opportunities and competitive intensity.
4

Trend Radar

Emerging trends plotted by impact and timing, helping you prioritize strategic initiatives.
5

Action Center

AI-generated recommendations based on recent intelligence, with links to relevant reports.

Use Cases#

RolePrimary Use CaseExample Workflow
Product ManagerFeature prioritizationMonitor competitor roadmaps, identify gaps, inform backlog
Sales ExecutiveCompetitive sellingAccess battlecards, win/loss patterns, objection handling
Strategy LeadStrategic planningMarket sizing, ecosystem analysis, investment priorities
Marketing LeaderPositioning & messagingCompetitor messaging analysis, differentiation opportunities
ExecutiveBoard reportingQuarterly competitive landscape summaries, risk assessment
InvestorDue diligenceMarket opportunity validation, competitive moat analysis

Getting Started#

Start building your competitive intelligence system in minutes:

1

Define your competitive set

Navigate to Strategic Compass and add your primary competitors. You can start with direct competitors and expand to include indirect and emerging competitors over time.
2

Configure monitoring

Select which signal types to monitor for each competitor: news, social, patents, hiring, financials, and more.
3

Set up alerts

Define alert thresholds for high-priority events like product launches, executive changes, or funding announcements.
4

Generate your first analysis

Run a competitive analysis to generate detailed competitor profiles and initial battlecards.
5

Share with your team

Invite team members and configure role-based access to ensure the right people see the right intelligence.